ThePollsters When Was Modern Polling Developed?

James Pithering

Administrator
Staff member
Modern polling was developed in 1932 by George Gallup and Elmo Roper. They developed a much more accurate way of polling from the one that was used previously. Before Modern Polling In the 1930s, the traditional method used for a straw poll was a question in a newspaper or magazine. The questions would be printed ...

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